Customer Communications Management

7 Must-Read Insurance Technology and Strategy Articles to Wrap Up 2013


source: thinkstock / iStock / Krasimira Nevenova
Insurance Technology

source: thinkstock / iStock / Krasimira Nevenova

There’s a great amount of information on the web regarding insurance technology as it relates to the customer experience. Here are some of the articles Cincom Eloquence staff recommend regarding insurance technology.

5 Things to Know About Big Data, Marketing, and Insurance Technology

An excellent article detailing the importance of customer service today. While marketers are tasked with advancing the way their company creates value, revenue, and retention there is an increasing consensus among marketers that data is grossly underutilized.

Applying 6 Laws of Customer Experience to Healthcare.Gov

Customer Experience Matters put out this very interesting article recently regarding the customer experience in relation to the recent Affording Care Act. Here they list ways in which to better improve the customer experience in lieu of the way government has treated their healthcare customers.

Millennials: The Word-of-Mouth Generation

Carrie Burns, Editor-in-Chief for Insurance Networking News came out with an insightful article regarding younger generations and insurance companies. There’s a need for insurers to connect with millenials but how? Through social media? Web ads? Not quite.

8 Corporate Claims Management Fundamentals

This article published by Property & Casualty 360 lists eight fundamentals that must be present in order for an insurance company to remain effective and efficient on an ongoing basis. This article explains why it’s important for insurers to know how handle such claims when they arise.

Insurance Technology Vendors and P&C Carriers: Alignments and Disconnects

The quality of information in this article written by Stephen Applebaum of Aite Group is paramount. Now more than ever before technology is impacting the insurance industry and forcing transformation but the main question to ask here is are vendors focusing their energy to meet their carriers’ needs?

Of Insurers and Color Separators: Thoughts from I&T’s Elite 8 Event

Communication and analytical capabilities, as well as the ability to access data, is changing more rapidly than ever before. If insurance providers are looking into new technology, it not enough to change their cost structures but they must also chance their value propositions or pricing. Matthew Josefowicz from Novarica tells why.

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