How do you get customers hooked on your company? Learn how in this webcast based on findings from John Todor's book, "Addicted Customers: How to Get them Hooked on Your Company." This webcast provides a fresh perspective on understanding and wooing customers including:

The two distinct buying personalities that customers employ
How to avoid the triggers that "turn on" the less-desirable personality
Strategies to engage the personality that leads to loyalty and commitment
The psychological principles that underlie compelling customer experience
Real-world examples of successful companies that apply these principles

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Look what these
attendees had to say:

�We found the webcast to be very informative and educational. John�s real-world stories about how companies can engage with customers at an emotional level helped solidify the message. Well worth the time investment � for all your customer-facing employees.�
—Ted Plouff, Customer Relations Manager, National Allergy Supply

�Extremely insightful! Looking at customer experience from a psychological perspective reminds practitioners that to truly engage with customers you must understand the customer�s buying personalities -- and you can�t always expect instant results.�
—Ron Barker, Business Development Manager, Robertson Telecom